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Creative Direction

Project type

Photoshoot

Date

November 2024

Role

One of the Creative Directors

About Project

For this photoshoot, we aimed to explore our personal style and sought out emerging local designers whose work aligned with our vision. That’s when we discovered Love, Berlin, a local fashion designer known for her bold, beautiful womenswear—perfect for the seductive, daring, and dark aesthetic we had in mind.

We began by creating a moodboard, curating specific pieces from the designer’s collection, and discussing our concept with her in detail. Throughout the process, we maintained open communication to ensure alignment on the creative direction.

Our team included:

Creative Directors: Simran Valencia, Andrea Sanchez, Sofia Schliessier

Designer: Love Berlin

Photographer: Anoushka Borzoo

Model: Gabrielle Baraquoi

Makeup Artist: Lily Snyder

Location: KPU Fashion Lab

We booked and set up the necessary equipment (lighting, camera stands, backdrops, etc.). Outfits were picked up from the designer and brought to the shoot location. As a team, we managed lighting, background continuity, makeup touch-ups, and wardrobe adjustments. We styled each look with curated accessories and shoes, referencing a pre-prepared posing moodboard for visual consistency.

The shoot was a collaborative, creative experience, and we were thrilled with the final outcome.

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